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Promote your Facebook Page, everywhere

Once you’ve got great content on your company’s Facebook Page, make sure you share your Facebook presence on all evergreen content you own and manage.

For example, promote your Facebook Page on your website (homepage, plus header or footer), your e-mail signature, marketing e-mail footers, business cards, and all other digital marketing materials.

Make sure to make it as easy as possible for your audience to get to or like your Facebook Page with one click.

Digital marketing, the promotion of products or brands via one or more forms of electronic media, differs from traditional marketing in that it uses channels and methods that enable an organization to analyze marketing campaigns and understand what is working and what isn’t – typically in real time.

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Responsive website –

One of the most important features required in the website today. Almost 35-40% of traffic comes from mobile and tablet devices. A responsive website provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from smart mobile phones to desktop computer monitors).

Website design means planning, creation and updating of websites. Website design also involves information architecture, website structure, user interface, navigation ergonomics, website layout, colors, contrasts, fonts and imagery (photography) as well as icons design.

All these website elements combined together form websites. Often, the meaning of “design” is perceived solely as a visual aspect. In reality, website design includes more abstract elements such as usability, ergonomics, layout traditions, user habits, navigation logic and other things that simplify the using of websites and help to find information faster.